Have YOU taken the plunge yet?

No doubt about it, email marketing is well established and here to stay. Most of us marketers get “our feet wet” so to speak using a few (sometimes up to as many as 20 or so) “safelists” before we finally bow to the inevitable: in order to get your ads out, you must mass submit. Ok, that means a submitter.

Now there are submitters and then there are submitters if you get my drift. There are the submitters you acquire and download to your computer or whatever, then add in your lists and then “auto” submit to those. (Assuming the lists allow you to do that.) Yeah, that is something that the companies who offer these little programs fail to tell you sometimes: many safelists only allow “authorized” submitters! And, usually, the submitter you just obtained “ain’t on the authorized list.”

So, now we come to what we can call for convenience sake “commercial” submitter services. These are sites which you subscribe to on a monthly basis that have lists preloaded into their own databases which you then join, validate and then “submit” your ads to depending on your membership level. Now, among commercial submitters, there is a wide range of services and prices offered between companies. These are some of the services you want to examine when choosing a submitter (or several) which is/are right for you:

1. The lists: as stated earlier, submitters come preloaded with lists for you to join. These lists come from many sources including “syndicates” or a group of like styled sites/scripts in which the submitter pays a monthly “fee” to submit to. Individual owners also will put their sites up on a submitter. Sometimes, the script/host/server service collects the sites which want to go up on a submitter and then relays those lists to the submitter host/providers.

There are many types of safelist scripts out there and you will not always find every type of list on every submitter. And, usually, the more and varied lists in a submitter, the more the submitter costs to cover THEIR monthly submission fees to the lists! So, you want to look at the lists, how many, and etc.

2. VALIDATIONS: This is increasingly the BIG KEY when choosing a submitter. Most lists are going to making subscribers validate their CONTACT email boxes now as well as the subscription or “list” mail box. Yeah, this is a major issue now. The standard onboard validation software only allows you to validate one mailbox, one time. This leaves you with A LOT of contact emails to validate…and who has the time for that? The point of all this is to AUTOMATE and MAKE EASIER…not create more work! So, you want to look for a submitter which uses a program called “THE VALIDATOR”. This is an industrial strength program brought to you by Debra Challinor http://www.youraff.com/thevalidator/stetje.cgi?45 which she leases out to submitters. Xtream Submitter http://xtreamsubmit.msnethosting.com/ uses this program in place of the onboard validator. I call him “Mr. V” and he is a true automated glory.

3. Those darn mailboxes: This leads directly to another issue you must address when making the decision to take the submitter plunge: YOU MUST HAVE 2 SEPARATE POP3 SMTP mailboxes! One for that subscription list and another for the contact mail. Yep. 2. And, they must be POP3. No yahoo or other web based service! Reason being, validators and mailbox cleaners only work on the Pop3 style servers. There are lots of good mail providers out there, I recommend fas2004@just4uu.com due to the superior customer service you receive from Debra.

4. Other submitter features: you also want to get as many of the other “perks” as possible that submitters often offer like: auto submit, mailbox cleaners, banner ads and etc. You really want to be able to automate as much as possible so being able to auto submit an ad a number of times is helpful as is being able to CLEAN OUT YOUR MAILBOX! Lol. You get lots of email with a submitter and you need something to help you keep up with the cleaning chores for sure.

Aside: just because you or other members have their boxes on “cleaner” does NOT mean no one is reading your ads! Cleaners are there to help you manage your mail so as to eliminate bounces. Of course people read their mail for heaven sakes. For one thing, they need to check on their own ads! If you buy an ad in the newspaper, of course you are GOING TO AT LEAST READ THE PAGE WHERE YOUR AD APPEARS to check the ad out. Same thing with reading your email. Of course people look at their email. They scan subject lines looking for good stuff as well.

So, next time you see a silly ad from someone telling you that “no one reads their email anymore and all we do is auto delete all day long”, take it with a big chunk of salt: they are trying to sell you one of their own products and have to knock another product to do so. This is called “negative” marketing and one must always be skeptical of a product or service which can not be sold on its own MERITS! Hello…am I alone in this thinking?

5. Next, you want to look at “value-added” products in addition to the submitter service itself. Many of the good services also offer “tie-in” features such as an FFA submitter, Pro FFA service with daily leads, adblasters, software downloads and other goods and services all designed to enhance the value of your membership.

So, the above are some of the things you want to weigh, examine and consider when looking at, comparing and then choosing submitter services! Now, here is a great deal to get you started using submitters: Xtream Submitter http://xtreamsubmit.msnethosting.com/ just launched as is building it’s membership base. You can get Pro service at just $5.77 per month which allows you to auto submit daily to the lists (growing daily), has Mr V and his UNLIMITED contact and subscription list box validations, mailbox cleaners, adblasters, and is adding to it’s services all the time. Join now, lock in your low rate. Plus, there is a referral contest underway and you could win big!

http://xtreamsubmit.msnethosting.com

By: Cherie Halliday
http://xteamsurf.com/
http://xtreamsubmit.msnethosting.com/